CASE STORIES

Glovo

Technology on a global scale for Glovo

Partial development of the mobile app and a centralised platform for restaurants, deployed in more than 50 languages to serve Glovo’s markets.

Aplicacions mòbils, Disseny Web

Aplicacions mòbils, Disseny Web

The solution

wwwarcelona collaborated with Glovo in two main lines of work: the development of the mobile application, contributing in specific sprints to specific functionalities, and the development of a centralized platform so that all restaurants associated with Glovo could access the documentation, user guides, operational information and management controls of their account. This platform was deployed in more than 50 languages to cover all the markets where Glovo operates.

UX/UI Design

Creation of intuitive interfaces and design system

Development

Cross-platform development and mobile experience optimization

Marketing

Digital Acquisition Strategy and Conversion Optimization

Definition of the challenge

Glovo is one of the leading technology companies on a global scale, with a presence in dozens of countries and millions of active users. Collaborating with Glovo is not within the reach of just any agency: it requires a solid technical level, the ability to work in highly demanding agile environments and the flexibility to integrate into the processes and standards of a high-level technological organization. wwwarcelona was selected to participate in the development of the mobile app and in the construction of a management platform for restaurants in more than 50 markets.

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Product strategy and functional design

The collaborations with Glovo did not prioritise wwwarcelona’s own design, but were adapted to the design systems and brand guides established by Glovo. Visual consistency and user experience with the rest of Glovo’s products was a non-negotiable requirement, and wwwarcelona demonstrated the ability to operate within a highly demanding external design system.

Technical Architecture, Integrations, and Performance

The collaborations with Glovo were carried out following the company’s internal work methodology: agile development sprints, incremental deliveries and continuous integration. wwwarcelona knew how to adapt quickly to the pace and technical standards of a company of Glovo’s size, working as a natural extension of its development teams.

The great technical challenge of the restaurant platform was not the functionality itself – documentation, user guides, account management – but the scale: deploying it correctly in more than 50 languages, adapting not only the translations but also the cultural particularities, local formats and regulations of each market. wwwarcelona managed all this localization complexity, ensuring a coherent and functional experience for restaurants around the world.

wwwarcelona fit perfectly into our pace of work. Sprints, high demand and dedication. No excuses.

Clients who have already walked the journey with us.

Real experiences of customers who have entrusted us with their digital products.

The wwwarcelona team accepted and overcame the difficult challenge of redoing and improving our app initially developed by another agency. A job that many other agencies did not see themselves able to do.

P. Larrañaga

Partygoers

Company with a very professional team. I asked for a quote for a project, they attended me perfectly and they have exceeded my expectations. Thank you wwwarcelona!