CASE STORIES

Hisako Umi

The restaurant experience, also digitally

Design and development of a website that conveys the essence, elegance and quality of its gastronomic proposal, turning each digital visit into the first step towards booking.

The solution

wwwarcelona designed and developed the Hisako website, understanding it from the outset as an extension of the restaurant itself: not a simple showcase, but a digital experience that captured the essence, quality and atmosphere of the place. The design in Figma, the writing of the contents and the integration of an online reservation system and a gift voucher store were worked on. Eight years later, the collaboration continues with the maintenance and continuous evolution of the entire digital presence of the restaurant.

UX/UI Design

Creation of intuitive interfaces and design system

Development

Cross-platform development and mobile experience optimization

Marketing

Digital Acquisition Strategy and Conversion Optimization

Definition of the challenge

Hisako is a high-quality Japanese restaurant and the benchmark of its area in Castile. When they contacted wwwarcelona, they were looking for someone who understood the website not as a digital procedure, but as a real extension of the restaurant: a space that would convey the quality, atmosphere and philosophy of the place, and that would make any visitor feel the desire to go there. In addition, they needed practical tools: an online booking system and a gift ticket shop for special occasions.

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Product strategy and functional design

The design, worked on in Figma, captures the essence of the restaurant: Japanese elegance, quality and warmth. Each visual element – the typography, the photographs, the colours, the spaces – has been designed to convey the same experience that the customer will find in the restaurant. The writing of the content was as important as the design: texts that evoke, that arouse the appetite and that invite you to book. The objective was clear: that anyone who visited the website would feel the desire to go there that same night.

Technical Architecture, Integrations, and Performance

The platform was developed with WordPress, with previous design in Figma. The choice of WordPress made it possible to natively integrate the booking system, the gift ticket store and the content management, giving the Hisako team a complete and easy-to-maintain tool. Eight years of continuous collaboration have allowed the platform to evolve and improve constantly.

Beyond the website, wwwarcelona manages Hisako’s complete digital ecosystem: the online booking system integrated into the website, the gift voucher shop for special occasions and other functionalities that facilitate the management of the restaurant from a digital point of view. All of this works in an integrated and autonomous way, allowing the restaurant team to focus on what they do best: cooking and serving their customers.

The website is not a website. It is an extension of our restaurant. And wwwarcelona has understood this from day one.

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